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Sat, April 9 Market Your Business with Social Networking Workshop, Susan Levin, $99 Interactive hands on workshop designed for busy, smart people who feel they “should” be active in the social media marketing revolution, but they also feel like they’ve missed the boat. Well, it’s not too late, you can catch up. Learn the basics [...]
Read Full Post | Make a Comment ( 1 so far )Post by Jon Miller via Marketo Online video is exploding. Any B2B marketer concerned with marketing ROI and sales enablement needs to know how and when to use it. Take YouTube, for example. Second only to Google, YouTube has rapidly emerged as an easy-to-use and reliable search tool; it overtook Yahoo as the second largest [...]
Read Full Post | Make a Comment ( None so far )The following post is from my colleague Lisa Sassevich I have the privilege of speaking at a lot of live events, and it always distresses me how often I see the host stepping over thousands of dollars because they haven’t built in really simple ways to monetize those events. And let’s face it, the host [...]
Read Full Post | Make a Comment ( 4 so far )By Mike Sachoff staff writer for SmallBusinessNewz Email still most common way for businesses to market. Websites and email are still the most common ways for small businesses to market online, but interest in other options, including online video, mobile marketing and group deals – is up sharply for 2011, according to Ad-ology Research. Ad-ology’s [...]
Read Full Post | Make a Comment ( None so far )I want you all to know that I am adding many new event planners to our database. In addition to approx 5,000 meeting planners who are on our database at the moment I have identified about 800 more associations, companies and organizations, schools etc. who hire speakers. I am researching them and contacting them as [...]
Read Full Post | Make a Comment ( None so far )5 Ways to Use LinkedIn Groups to Build Influential Connections By Stephanie Sammons via Social Media Examiner If you want to build truly influential relationships online, you have to find places where you can consistently add value, spend quality time and have engaging conversations with members of your target demographic. LinkedIn Groups offers one of the [...]
Read Full Post | Make a Comment ( None so far )By C.J. Hayden, Contributing Editor, Rain Today You’d be surprised how often my clients and students ask me to help them find a surefire sales letter or phone script that they can copy to use for their own sales efforts. Or maybe you wouldn’t. Perhaps you, too, have been misled into thinking that there is [...]
Read Full Post | Make a Comment ( 2 so far )Post by Donna Gunter, OnlineBizU Putting all of your eggs into one basket in your business is never a good idea. Diversity is key, which means that your revenue should come from a number of clients (not just two or three) and preferably should come from multiple sources other than your primary service. These multiple [...]
Read Full Post | Make a Comment ( 2 so far )No news to buzz about? Speaking engagements to generate publicity. Here’s how to make the most of your efforts. By Rachel Meranus via Entrepreneur Sometimes companies face publicity droughts. Without a new product launch, an earnings announcement, a change in leadership or a relatable current event, companies can go through periods without the opportunity to [...]
Read Full Post | Make a Comment ( 1 so far )This post came from John Kremer’s weekly news johnkremer@bookmarket.com Nancy Juetten, author of Bye-Bye Boring Bios, send out the following email to encourage her affiliates and supporters to tweet about the new edition of her book. I think you could create a similar letter to promote your book: With Halloween coming up super fast, I [...]
Read Full Post | Make a Comment ( 4 so far )Selling out your event depends on the three “T”s of marketing your workshop. The first “T” is the “Timing” of your marketing campaign. The next “T” to get the butts in the seats of your workshop is all about the tools you need. After all, you have to have a mechanism in place to sell [...]
Read Full Post | Make a Comment ( 2 so far )HOW TO USE STORYTELLING FOR BUSINESS AND WHY IT MATTERS The post today comes from my colleague Wendy Scharfman Coaching For Effective Communication www.wendyscharfman.com Today’s issue is about the use of storytelling in business. It’s one of the oldest and most magical forms of communication. Primitive peoples chronicled their lives on the walls of caves [...]
Read Full Post | Make a Comment ( 1 so far )Post by Sharon Berman via RainToday.com When people require the professional services of an accountant, attorney or other type of professional services provider, they are really looking for a knowledgeable, approachable individual they can talk to, not just a firm. Even if your website articulately communicates your expertise and experience, you remain just another faceless [...]
Read Full Post | Make a Comment ( None so far )Interview with Susan Levin, Speaker Services by Wendy Scharfman. I came across Susan several times as I was building my business and I believe “Attention must be paid” to the seeming coincidence of someone repeatedly appearing in your life. She offers great services, training and a wealth of information for people who want to market themselves as speakers.
Read Full Post | Make a Comment ( 4 so far )In this day and age, to truly make a lasting impact, you need to be a media conglomerate: a compelling speaker…a credible author…a believable video performer…a master marketer.
Read Full Post | Make a Comment ( 1 so far )By Eric Gruber, Your Article Marketing Expert www.articlemarketingexperts.com Thank god for my article submission staff that manually submits my clients’ articles. The process is long and boring. It’s robotic work and can be quite painful. Trust me. I know because before I hired my staff, I handled all of the article submissions by myself so [...]
Read Full Post | Make a Comment ( 2 so far )How to Sell Your Ebooks and Reports in Amazon’s Kindle Store by Denise Wakeman Until I bought a Kindle last month, I had not paid much attention to the amazing content that’s available for digital download. Then, I discovered that I could promote my blogs on Amazon for download to the Kindle. Next, I found [...]
Read Full Post | Make a Comment ( 1 so far )Posted by Kipp Bodnar, http://blog.hubspot.com/blog The iPad has become the poster child for a new emerging device category: tablet computers. Much debate about this new device and category exists, but the numbers don’t lie. In the third quarter, Apple sold more than 3 Million iPads, meaning they sold almost as many iPads as Mac computers. [...]
Read Full Post | Make a Comment ( None so far )Published July 20, 2010, Social Media Examiner Whether you’re planning a real-world event (like a conference, tweetup or political gathering) or a virtual event (like a webinar or teleclass), social media can be an inexpensive, cost-effective way to build buzz, fill seats, and turn a one-off gathering into a recurring event. The trick is to [...]
Read Full Post | Make a Comment ( 2 so far )# Your team shows off its ability to glean information from a client group and organize that information into something solid and real.
# Teammates demonstrate how they work with one another. Team dynamics can be quite telling.
Post from blog@hubspot.com Yesterday in Boston, author and speaker Seth Godin took the stage at John Hancock Hall. The event was part of a tour to promote his new book, Linchpin, and several members of the HubSpot team attended the morning half of the event. The morning focused on Godin speaking and making his case [...]
Read Full Post | Make a Comment ( 6 so far )Post by Vickie Sullivan contributing editor of Rain Today In these days of free webinars, free speaking, even free projects to “build the relationship,” buyers have plenty of opportunities to discover your value. They take that content and either 1) file you under “not a good fit” and move on, 2) keep in touch to [...]
Read Full Post | Make a Comment ( None so far )Post from E.G. Sebastian If you want to be taken seriously, you need to strive to project a professional image with all your marketing materials… In the 21st Century, you won’t be taken seriously if you do not have a website; but if your website is of poor quality (and God knows I could list [...]
Read Full Post | Make a Comment ( None so far )Great tips from Scott Stratten I’ve done the “speak for free to five people in a room that holds 100″ thing (proof), I’ve been paid keynote fee’s and everything in between, I figured it was time to share what I’ve learned. 1. Don’t be a “speaker”. Be an expert who speaks. Speakers are a “nice [...]
Read Full Post | Make a Comment ( 4 so far )by Donna Gunter Teleclasses, also referred to as teleseminars, teleconferences, and webinars (with the added component of seeing a presentation) provide a platform for online service business owners to connect virtually with prospects around the world via a teleconference bridge line and share information with them. Many service professionals use paid or free teleseminars to [...]
Read Full Post | Make a Comment ( 3 so far )By Kathleen Gage Please leave comments as Kathleen will be coming by on 3/17 to answer your questions. Make millions, drive fancy cars, buy big houses, enjoy trips around the world. All without effort, work or time invested. And anyone can do it. All of this and more has been promised to speakers and authors [...]
Read Full Post | Make a Comment ( 1 so far )Have a Presence The first step in becoming a paid speaker is to position yourself so that you can provide value. Your product is what you say, so if you communicate intelligent things online you are on the right track. Twitter, blogs, online video and podcasts are great platforms to express your message to the [...]
Read Full Post | Make a Comment ( 2 so far )Post by Lisa Sassevich Lisa at the Speakers Summit When you’re trying to get booked to speak on stages or teleseminars, it’s crucial to give your talk a hooky title. By that I mean, an instantly appealing and easy to remember name. A hooky talk title can mean the difference between getting booked or not [...]
Read Full Post | Make a Comment ( None so far )Great post by Helena Bouchez in MarketingProf Today As I always say speaking is one of the best ways to connect directly with decision makers in your industry. Following the noted guidelines will help you better connect with the decision makers who can put you in front of an audience. Speaker Services can assist you [...]
Read Full Post | Make a Comment ( 8 so far )facilitated by Barbara Niven and Susan Levin Saturday, May 1, noon till 5pm in Los Angeles, $99 12 spaces available In this interactive workshop we will show you how to create and market dynamic videos for your website, social media, video tips, video blogs, You Tube, info products, video email and more. Video is one [...]
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