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Market yourself as a speaker

The Secret to Crafting a Hooky Talk Title That Will Get You Booked

Posted on March 11th, 2010.

Post by Lisa Sassevich
Lisa at the Speakers Summit

When you’re trying to get booked to speak on stages or teleseminars, it’s crucial to give your talk a hooky title. By that I mean, an instantly appealing and easy to remember name. A hooky talk title can mean the difference between getting booked or not and between [...]

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Get a Speaking Gig: How Event Producers Decide Who Gets Onstage

Posted on March 9th, 2010.

Great post by Helena Bouchez in MarketingProf Today
As I always say speaking is one of the best ways to connect directly with decision makers in your industry. Following the noted guidelines will help you better connect with the decision makers who can put you in front of an audience.
Speaker  Services can assist you in preparing [...]

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Speaker Marketing Tip #1

Posted on February 12th, 2010.

Do you know what the meeting planners want from speakers?

Listen to this short video and find out.

Susan Levin has over 18 years experience in the world of speaker marketing.  She is a marketing coach for speakers and authors and the founder of Speaker Services since ‘92. Her company offers marketing and training services for [...]

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E-Zine 2/10

Posted on January 31st, 2010.

www.speakerservices.com
Feb 2010 E-Zine

Boy was I blown away when I saw that over 1,200 people downloaded the complimentary preview teleclass mp3 call for the Speakers Summit http://ping.fm/thJw8 Get Booked at Colleges with Brent Scarpo, Jack Barnard and myself last week.  It’s a hot topic and Brent and Jack gave us great content. We learned what topics [...]

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Connect with audiences who want to hear your message

Posted on January 29th, 2010.

 Looking for speaking engagements? 
Speaker Services Directory brings Speakers & Authors together with audiences since 1992.
WHO QUALIFIES?
Speakers for Free: Any business person or professional practitioner who wants to increase their business base.
Speakers for Fee:  We prefer that you have a 3 camera video demo, professional photos, a press kit and a fee schedule and letters [...]

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The Truth About Internet Marketing Conferences

Posted on January 19th, 2010.

By Terry Dean, http://www.terrydean.org
Terry writes: I’ve been disappointed by most internet marketing conferences I’ve attended…and I’m a speaker at them!
And I could not agree with him more.  I even posted a comment on his blog page.  His comments apply to many conferences.  It is unfortunate that the hard sell ruins it for many of [...]

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Jan 2010 E-Zine Speaker Services

Posted on January 4th, 2010.

In this Issue
- Note from Susan Levin
- New & Renewing Speakers & Authors
- Tips & Advice & Resources
Subscribe to e-zine http://www.speakerservices.com/nl

Greetings,
Happy New Year. May 2010 be the best ever for you.
I had a great holiday season, lots of movies and an open open house New Years Day gathering at my home.  The photo is [...]

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Announcing annual Speakers’ Summit ‘10 – March 12-14, 2010

Posted on December 20th, 2009.

Position, Prospect, Prosper – The Road Ahead

The public speaking industry has changed, including the professional speaker marketing and training that is so important to your success.
One of the most important changes that affects speakers involve the meetings marketplace. Yes it is no secret that there are less speaking engagements then in the past however it [...]

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How Events Can Use Social Media

Posted on December 8th, 2009.

 
Post from Chris Brogan

I’m presenting to the International Association of Exhibitions and Events (IAEE) conference today. These people all put on conferences for a living, a multi-billion dollar industry (note: I also put on conferences), and work with an events solutions company. What they’ll want to know is how all these social media [...]

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Get Speaking Engagements From Radio Interviews

Posted on November 25th, 2009.

Radio Interview 101, by Bryan Farrish Radio Promotion
www.radio-media.com

Speakers are great at getting information, verbally, from point A to point B. One difficulty occurs, however, in situations where an intermediary (like radio) is involved. Radio is “invisible” to most people, including speakers; it is largely unknown to speakers why or how things are chosen to be [...]

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Small Business Help By Marketing Your Speaking Business and Watch Your Business Results Soar

Posted on November 4th, 2009.

Today’s post Leanne Hoagland Smith shares how speaking can boost your business.
Sometimes being somewhat old and of a strong Swedish heritage which means stubborn in my family, I fail to truly listen to the good advice that I have received along the way as I have grown my business. Recently, I just began to take [...]

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3 Reasons Why Great Clients Leave and How You Can Begin Winning Them Back

Posted on October 24th, 2009.

In volatile economies, it’s critical to keep current clients. Unfortunately, many professional service firms are hearing “no thanks” from long-time clients who love their work. How can this happen? It’s a sad mixture of bad news and your brand. Below are the three most common scenarios behind a client’s decision to leave and how to [...]

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How to Find Speaking Gigs & Leads

Posted on October 22nd, 2009.

post by Susan Levin, owner of Speaker Services
My clients always ask me how can I be pro active and find speaking gigs. There are bureaus, paid listing services (that’s us) www.speakerservices.com, there are directories that come out once a year, there are Business Journals with leads and then there are organizations that simply post a [...]

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5 Secrets to Turbocharging Your Online Business with a Telesummit, Today!

Posted on October 12th, 2009.

Post by Donna Gunter, The Internet Marketing Automation Coach™ www.onlinebiz.com
I’ve been listening to a number of list building and lead generation teleclasses lately, and many of them have been offered in the form of a telesummit.  A telesummit is a virtual online conference that offers a line-up of varied speakers over a period of time, [...]

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SPEAKER SERVICES CALENDAR OF EVENTS OCTOBER/NOVEMBER 2009

Posted on October 3rd, 2009.

SPEAKERS COMMUNITY Teleclasses

Teleclasses FREE for Speakers’ Community Members , 60 days complimentary www.speakerscommunity.com
Oct 14   Make Money in Your Jammies, Rebecca Morgan 
Oct 29   Market Your Book Beyond the Platform, Shel Horowitz
Nov 12  Put Your Best Book Forward, Ellen Reid
Nov 30  Profit as a Speaker by Becoming a Radio Talk Show Host, Martin Wales
______________
Los Angeles [...]

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Social Media Marketing Workshop

Posted on October 2nd, 2009.

The New Frontier Workshop with Susan Levin

Saturday, October 24, 1-5pm, $99,  Marina del Rey, CA

Social media has profoundly altered the way we market and communicate.
Social Media Marketing is the use of technology combined with social interaction to create or co-create value.

Content + Context + Connections + Community = Social Media Marketing

Marketing on social [...]

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Does Your Website Have a Media Room?

Posted on September 26th, 2009.

The following post comes to us from Penny Sansevieri.
I have been encouraging my clients to have a media room on their websites.  For speakers/authors it really can make the difference of getting speaking gigs as well as interviews by reporters.
Take it away Penny….
Did you know that second only to your blog, the media room should [...]

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The 10 biggest traps to avoid when you speak

Posted on September 22nd, 2009.

Patricia Fripp, Reliable Plant Magazine
The executive gets up to speak. Everyone there needs to hear what he has to say about the company, but within 10 minutes, they are either hopelessly confused or falling asleep. What is he doing wrong?
Whenever you open your mouth, whether your audience is one person or a thousand, you want [...]

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Top Ten Reasons Why You Must Add Video to Your Marketing Mix This Fall

Posted on September 17th, 2009.

Today my colleague Denise Wakeman, Blog Squad,  offers tips on why it is essential to add video to your marketing strategy. 
Yesterday I spent several hours creating video on my Flip Mino HD for a variety of purposes: a coaching lesson for some VIP clients, a testimonial for a colleague; an endorsement for a product; a [...]

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Overcome Your Fear of Public Speaking

Posted on August 19th, 2009.

Carmine Gallo  BusinessWeek
Practice makes perfect. Get in front of an audience by teaching a class or lecturing at conferences, libraries, or service clubs
New York real estate mogul Barbara Corcoran is a featured judge on Mark Burnett’s new ABC business reality show, Shark Tank. You might be familiar with Corcoran’s story—turning a boyfriend’s $1,000 loan into [...]

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The 4 Biggest Motivators for Social Media Marketing

Posted on August 18th, 2009.

By Sam Cece, E-Commerce Times
07/28/09
Social media marketing is hot, and it’s likely to get hotter. Once a trend begins to bloom, it’s hard to resist the temptation to jump on the bandwagon as quickly as possible to garner the rewards of a new strategy. Yet it’s important to balance the impulse to be among [...]

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Amazon.com Marketing: How to Get Your Blog Published on Amazon’s Kindle

Posted on August 12th, 2009.

by Donna Gunter, The Online Biz Resource Queen (TM)
Amazon’s Kindle is a electronic book-reading device that allows people to purchase and download electronic versions of books, newspapers, and magazines. Now, you can have your blog available to Kindle readers, as well. Best of all, you can get paid for this strategy. However, you don’t get [...]

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When Will the Meeting Market Turn?

Posted on August 10th, 2009.

Excellent overview of leading and coincident economic indicators for our industry including:
Submitted By Anne Thornley-Brown from LinkedIn event Planning & Management Group
Anne Specializes in Facilitated Business Team Building Retreats, Executive Retreats, Sales Rallies, & Incentive Travel
1. Group bookings lag into and lag out of major recessions.
2. Smaller groups pose less risk than larger groups.
3. Mergers, [...]

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Twitter Marketing: 6 Steps to Creating a Viral Marketing Campaign with Twitter Hashtags

Posted on August 1st, 2009.

by Donna Gunter, The Online Biz Resource Queen (TM)
Twitter, as a popular social networking platform, is a viral marketing strategy all on its own, especially if your followers like your tweets and retweet them to their followers. However, I’ve recently noticed another trend in Twitter usage that increases its viral marketing capabilities through the use [...]

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When Applause Just Isn’t Enough: How To Get More Clients From Giving Speeches

Posted on July 10th, 2009.

Post from Vickie K. Sullivan from RainToday
By now, it’s old news. Experts know that speaking at conferences and conventions builds a platform of credibility, visibility and “brandability.”
The Assumption: That giving a great speech to the right audience will automatically ensure a steady stream of clients.
The Reality: Getting applause and getting clients are very [...]

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Getting the Media to Cover Your Business

Posted on July 7th, 2009.

By Chris Crum – Tue, 06/30/2009 – WebProNews

Study Shows How Journalists Use the Web
tweetmeme_url = \’http://www.webpronews.com/topnews/2009/06/30/getting-the-media-to-cover-your-business\’; tweetmeme_source = \’webpronews\’;
Arketi Group has released findings of a [...]

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Your Rockin’ Red Hot Online Media Room

Posted on June 19th, 2009.

Did you know that second only to your blog, the media room should be the most updated page on your website? When was the last time you updated your media room? For most of us, it’s probably been a while. We tend to put up media rooms and then forget about them. But more and [...]

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School’s Out! But Don’t Ignore Your Need for Lifelong Learning

Posted on June 15th, 2009.

The following article appeared in the June 2009 issue of “Professional Development Forum Online,” a publication of the American Society of Association Executives (ASAE).
By my colleague Ed Barks
Susan note: I could not agree more with Ed’s post. It is vitally important to keep on learning.  Please take a look too at [...]

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The Media Runs on News, PR Advice – How to Stay Newsworthy

Posted on June 15th, 2009.

One good thing is that media outlets are scramming for news stories to capture and keep their audiences. What this means is that right now is an excellent opportunity to receive some free publicity and almost everyone could use a freebie in this economy.
So just how do you impress the media today? Well, one thing [...]

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How to Buy a Media List That Gets You,Your Products, and Your Services in Front of the Right People

Posted on June 9th, 2009.

by Dan Janal
Reporters are dying to quote entrepreneurs, small business owners and consultants just like you. The trouble is, they don’t know you exist

If only you can get your hands on a great media contact list, then you can get your name and credentials in front of reporters.  This way they will contact you [...]

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