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| | Susan Levin, Speaker Services www.speakerservices.com |
Today’s post comes to us from Donna Gunter
Once you have created an information product, you may think you’ve completed all of the hard work. Unfortunately the most challenging piece of product creation is yet to come — the creation of the sales letter landing page where you talk about and sell your product.
Creating [...]
Wendy Weiss, The Queen of Cold Calling
The first rule in “Naming Your Prospect” is to ask for a title not an activity. Do not ask for “the person who makes the decision to purchase….” Making the “decision to purchase…” is an activity and may get you a name, however, it will most likely be the [...]
An important element of your business is testimonials. I teach my clients to collect their testimonials from their speaking engagements and add them to their marketing packets, blogs. flyers and websites.
LinkedIn has a recommendation section where you can write testimonials about your colleagues. The following testimonials came from LinkedIn.
Here is how I will use them: [...]
Post from Vickie K. Sullivan from RainToday
By now, it’s old news. Experts know that speaking at conferences and conventions builds a platform of credibility, visibility and “brandability.”
The Assumption: That giving a great speech to the right audience will automatically ensure a steady stream of clients.
The Reality: Getting applause and getting clients are very [...]
My observations: Presenters often forget that their introduction is a piece of their marketing. It gives us an opportunity to seed our marketing and let the attendees know who we are.It is vitally important that you write your own introduction and not leave it up to the person who is introducing you. Actually send it [...]
Read Full Post | Make a Comment ( 1 so far )Scott Ginsberg offers valuable tips on nonverbal communication. Try a few of his tips the next time you are networking and see if it makes a difference!
Your nonverbal communication talks before you do. According to most interpersonal communication textbooks, only seven percent of interpersonal communication is transmitted verbally—the remaining ninety-three percent speaks for itself.
And, [...]
Public Speaking Tips: 10 Easy Ways To Prepare A Powerful Introduction
By Thomas Murrell
An introduction is the very first message an audience will hear when you have to speak in public. It can set the scene and make or break a presentation. It is frustrating so very few presenters use this powerful tool. Always request an [...]
