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| | Susan Levin, Speaker Services www.speakerservices.com |
Have a Presence The first step in becoming a paid speaker is to position yourself so that you can provide value. Your product is what you say, so if you communicate intelligent things online you are on the right track. Twitter, blogs, online video and podcasts are great platforms to express your message to the [...]
Read Full Post | Make a Comment ( 2 so far )Post by Lisa Sassevich Lisa at the Speakers Summit When you’re trying to get booked to speak on stages or teleseminars, it’s crucial to give your talk a hooky title. By that I mean, an instantly appealing and easy to remember name. A hooky talk title can mean the difference between getting booked or not [...]
Read Full Post | Make a Comment ( None so far )Wendy Weiss, The Queen of Cold Calling The first rule in “Naming Your Prospect” is to ask for a title not an activity. Do not ask for “the person who makes the decision to purchase….” Making the “decision to purchase…” is an activity and may get you a name, however, it will most likely be [...]
Read Full Post | Make a Comment ( 2 so far )www.speakerservices.com Feb 2010 E-Zine Boy was I blown away when I saw that over 1,200 people downloaded the complimentary preview teleclass mp3 call for the Speakers Summit http://ping.fm/thJw8 Get Booked at Colleges with Brent Scarpo, Jack Barnard and myself last week. It’s a hot topic and Brent and Jack gave us great content. We learned [...]
Read Full Post | Make a Comment ( None so far )By Terry Dean, http://www.terrydean.org Terry writes: I’ve been disappointed by most internet marketing conferences I’ve attended…and I’m a speaker at them! And I could not agree with him more. I even posted a comment on his blog page. His comments apply to many conferences. It is unfortunate that the hard sell ruins it for many [...]
Read Full Post | Make a Comment ( 1 so far )An important element of your business is testimonials. I teach my clients to collect their testimonials from their speaking engagements and add them to their marketing packets, blogs. flyers and websites. LinkedIn has a recommendation section where you can write testimonials about your colleagues. The following testimonials came from LinkedIn. Here is how I [...]
Read Full Post | Make a Comment ( None so far )Holiday Greetings from Susan Levin, Speaker Services Many of my colleagues have sent me gifts in the form of e-books and I in turn am passing along a few of the e-books that I will be helpful. First though, I found the following sample speaker contracts on National Speakers Associations’ Website. Keep them in a [...]
Read Full Post | Make a Comment ( 3 so far )Today’s post Leanne Hoagland Smith shares how speaking can boost your business. Sometimes being somewhat old and of a strong Swedish heritage which means stubborn in my family, I fail to truly listen to the good advice that I have received along the way as I have grown my business. Recently, I just began to [...]
Read Full Post | Make a Comment ( 1 so far )In volatile economies, it’s critical to keep current clients. Unfortunately, many professional service firms are hearing “no thanks” from long-time clients who love their work. How can this happen? It’s a sad mixture of bad news and your brand. Below are the three most common scenarios behind a client’s decision to leave and how to [...]
Read Full Post | Make a Comment ( None so far )Today my colleague Denise Wakeman, Blog Squad, offers tips on why it is essential to add video to your marketing strategy. Yesterday I spent several hours creating video on my Flip Mino HD for a variety of purposes: a coaching lesson for some VIP clients, a testimonial for a colleague; an endorsement for a product; [...]
Read Full Post | Make a Comment ( None so far )The following article includes pertinent information that may cause you to reconsider what you thought you understood. The most important thing is to study with an open mind and be willing to revise your understanding if necessary. post by Anders Eriksson You’ve got your engine running and you’re ready to get out there and find [...]
Read Full Post | Make a Comment ( None so far )Post from Vickie K. Sullivan from RainToday By now, it’s old news. Experts know that speaking at conferences and conventions builds a platform of credibility, visibility and “brandability.” The Assumption: That giving a great speech to the right audience will automatically ensure a steady stream of clients. The Reality: Getting applause and getting clients are [...]
Read Full Post | Make a Comment ( 3 so far )By Lisa Nichols, Professional Performance Magazine Though I’m featured in the hit film and book The Secret and travel around the world speaking about the Law of Attraction, for most of my life I’ve been guided by a different law, the one I call the “Law of No Matter What.” Living by the “Law of [...]
Read Full Post | Make a Comment ( 1 so far )The following post comes to us from James Malinchak (part 1) Photo of James and me Susan Levin at the National Speakers’ Association Convention Prior to me sharing my college speaking secrets with others, I would often hear speakers in the industry often share information with others that wasn’t correct. Those sharing this information weren’t [...]
Read Full Post | Make a Comment ( 1 so far )by Laura Stack, MBA, CSP, The Productivity PRO® You’ve got the talent! You’ve got the ambition! You’re sick of that corporate job! You’re ready to break out on your own as a professional speaker…or are you? Here are some things to consider before you leave that 9 to 5 job and segue into a professional [...]
Read Full Post | Make a Comment ( 1 so far )The following post comes to us from Erica Stritch, General Manager, RainToday.com estritch@raintoday.com In my line of work I’ve had the opportunity to speak with, and learn from, experts and gurus in the field of marketing and sales for professional services. The one thing I’ve learned more than anything is that marketing and sales takes [...]
Read Full Post | Make a Comment ( None so far )post by Wendi J. McNeill The only way your going to get more speaking engagements and fill your schedule is if you get your message out and get it out to the right people, the people in your market who have the buying power to hire you. Get to know them and build relationships and [...]
Read Full Post | Make a Comment ( None so far )One of the ways to get more visibility is by writing articles and submitting them to the various directories on the net. In the post today by Judy Cullins she offers tips on what to do once your submit your articles so that you can keep repurposing your content and continue to gain recognition. Take [...]
Read Full Post | Make a Comment ( None so far )written by Susan Levin Are you watering your business? No matter where you are on your path Speaker Services since ’92 has a myriad of services that will keep you and your business evergreen. It is essential to budget some of our services into your marketing plan. 11 TIPS TO WATER YOUR BUSINESS: [...]
Read Full Post | Make a Comment ( None so far )The following post is by By Vickie Sullivan, Contributing Editor for Rain Today Between the explosion of the Internet, media outlets, teleclasses, and webinars, professional service firms have many opportunities to showcase their expertise. Getting in front of our ideal clients with blogs, articles, and speeches is also much easier. The challenge now: this [...]
Read Full Post | Make a Comment ( None so far )The following post is from my colleague Burt Dubin. We’re talkin’ about the game of being an expert at what you do. These rules are unforgiving. Break them and a remorseless force simply sweeps you off the board, clicks you off the screen—and you’re not even history. You’re nuthin’, baby. Abide by these rules and [...]
Read Full Post | Make a Comment ( None so far )The following post is written by my colleague James Malinchak James and Susan at the NSA Convention I want to help you start your motivational speaking business and train you to make more and more money in your motivational speaking career. One question I get all the time is, “James, how do I get paid [...]
Read Full Post | Make a Comment ( 2 so far )The following post is by Seth Godin Posted by Seth Godin on May 19, 2008 Seth’s Blog If oil is $130 a barrel and if security adds two or three hours to a trip and if people are doing more and more business with those far afield… and if we need to bring together [...]
Read Full Post | Make a Comment ( 1 so far )The following post is written by Alan Weiss. I believe and agree with Alan that providing the unique value that you alone can convey in order to improve a client’s condition is noble work. You might as well get good at it. No matter whether you are speaking, selling your services or calling on a [...]
Read Full Post | Make a Comment ( None so far )Talk Up Your Business was a great success here are a few short video snippets that I took with my flip video camera. Jack Barnard talks about Branding Here I am talking about ways to make money as a speaker and working for a training company is one of the ways. At the Speakers’ Bootcamp [...]
Read Full Post | Make a Comment ( None so far )For the past 16 years I have been working with professionals and authors to support them in growing their business and income through speaking. We have literally have trained hundreds of people and I have watched them go through our programs and climb to the top of the ladder. Some of them are [...]
Read Full Post | Make a Comment ( 1 so far )Today’s post is from RainToday by Pamela J. Gordon When it comes to selling your services, getting your foot in the door is only half the battle. Presenting your message so that it “lands” and “sticks” is the other half. After all, your goal as a professional service provider is to move your prospect or [...]
Read Full Post | Make a Comment ( None so far )TALK UP YOUR BUSINESS Wednesday, June 25, 9:30-2:30pm, Marina del Rey Hotel, MDR, CA (includes lunch, free parking -$39 or $49 at the door with Susan Levin & Jack Barnard Are you a professional, an author, coach, consultant, trainer or an expert who has dreamed of fine tuning your speaking skills to enhance your effectiveness [...]
Read Full Post | Make a Comment ( None so far )I posted the USA Today article on April 10 about Web Video Marketing Gold. Even though we have been offering one and three camera shoots for many years I see that people are finally getting it. So I been thinking about it alot and wondering how I could integrate more video into my services. I [...]
Read Full Post | Make a Comment ( None so far )We just finished the 5 day Bootcamp and I am always blown away by the comments of the attendees. Eileen Joyce wrote a poem about her experience. See a very short one camera video that was created at the Bootcamp. Doug McKee click here. See more comments and next Bootcamp Dates. I will be adding [...]
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