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Wendy Weiss, The Queen of Cold Calling
The first rule in “Naming Your Prospect” is to ask for a title not an activity. Do not ask for “the person who makes the decision to purchase….” Making the “decision to purchase…” is an activity and may get you a name, however, it will most likely be the [...]
www.speakerservices.com
Feb 2010 E-Zine
Boy was I blown away when I saw that over 1,200 people downloaded the complimentary preview teleclass mp3 call for the Speakers Summit http://ping.fm/thJw8 Get Booked at Colleges with Brent Scarpo, Jack Barnard and myself last week. It’s a hot topic and Brent and Jack gave us great content. We learned what topics [...]
Read Full Post | Make a Comment ( None so far ) By Terry Dean, http://www.terrydean.org
Terry writes: I’ve been disappointed by most internet marketing conferences I’ve attended…and I’m a speaker at them!
And I could not agree with him more. I even posted a comment on his blog page. His comments apply to many conferences. It is unfortunate that the hard sell ruins it for many of [...]
An important element of your business is testimonials. I teach my clients to collect their testimonials from their speaking engagements and add them to their marketing packets, blogs. flyers and websites.
LinkedIn has a recommendation section where you can write testimonials about your colleagues. The following testimonials came from LinkedIn.
Here is how I will use them: [...]
Holiday Greetings from Susan Levin, Speaker Services
Many of my colleagues have sent me gifts in the form of e-books and I in turn am passing along a few of the e-books that I will be helpful.
First though, I found the following sample speaker contracts on National Speakers Associations’ Website. Keep them in a safe place.
contract2.pdf
contract2-1.pdf
contract3.pdf
contract4.pdf
Next [...]
Today’s post Leanne Hoagland Smith shares how speaking can boost your business.
Sometimes being somewhat old and of a strong Swedish heritage which means stubborn in my family, I fail to truly listen to the good advice that I have received along the way as I have grown my business. Recently, I just began to take [...]
In volatile economies, it’s critical to keep current clients. Unfortunately, many professional service firms are hearing “no thanks” from long-time clients who love their work. How can this happen? It’s a sad mixture of bad news and your brand. Below are the three most common scenarios behind a client’s decision to leave and how to [...]
Read Full Post | Make a Comment ( None so far )Today my colleague Denise Wakeman, Blog Squad, offers tips on why it is essential to add video to your marketing strategy.
Yesterday I spent several hours creating video on my Flip Mino HD for a variety of purposes: a coaching lesson for some VIP clients, a testimonial for a colleague; an endorsement for a product; a [...]
The following article includes pertinent information that may cause you to reconsider what you thought you understood. The most important thing is to study with an open mind and be willing to revise your understanding if necessary.
post by Anders Eriksson
You’ve got your engine running and you’re ready to get out there and find some [...]
Post from Vickie K. Sullivan from RainToday
By now, it’s old news. Experts know that speaking at conferences and conventions builds a platform of credibility, visibility and “brandability.”
The Assumption: That giving a great speech to the right audience will automatically ensure a steady stream of clients.
The Reality: Getting applause and getting clients are very [...]
By Lisa Nichols, Professional Performance Magazine
Though I’m featured in the hit film and book The Secret and travel around the world speaking about the Law of Attraction, for most of my life I’ve been guided by a different law, the one I call the “Law of No Matter What.” Living by [...]
Read Full Post | Make a Comment ( 1 so far )The following post comes to us from James Malinchak (part 1)
Photo of James and me Susan Levin at the National Speakers’ Association Convention
Prior to me sharing my college speaking secrets with others, I would often hear speakers in the industry often share information with others that wasn’t correct. Those sharing this information weren’t mean spirited. [...]
Read Full Post | Make a Comment ( 1 so far )by Laura Stack, MBA, CSP, The Productivity PRO®
You’ve got the talent! You’ve got the ambition! You’re sick of that corporate job! You’re ready to break out on your own as a professional speaker…or are you? Here are some things to consider before you leave that 9 to 5 job and segue into a professional speaking [...]
The following post comes to us from Erica Stritch, General Manager, RainToday.com
estritch@raintoday.com
In my line of work I’ve had the opportunity to speak with, and learn from, experts and gurus in the field of marketing and sales for professional services. The one thing I’ve learned more than anything is that marketing and sales takes time and [...]
post by Wendi J. McNeill
The only way your going to get more speaking engagements and fill your schedule is if you get your message out and get it out to the right people, the people in your market who have the buying power to hire you. Get to know them and build [...]
One of the ways to get more visibility is by writing articles and submitting them to the various directories on the net. In the post today by Judy Cullins she offers tips on what to do once your submit your articles so that you can keep repurposing your content and continue to gain recognition.
Take [...]
written by Susan Levin
Are you watering your business? No matter where you are on your path Speaker Services since ‘92 has a myriad of services that will keep you and your business evergreen.
It is essential to budget some of our services into your marketing plan.
11 TIPS TO WATER YOUR BUSINESS:
Are you ready to connect with [...]
The following post is by By Vickie Sullivan, Contributing Editor for Rain Today
Between the explosion of the Internet, media outlets, teleclasses, and webinars, professional service firms have many opportunities to showcase their expertise. Getting in front of our ideal clients with blogs, articles, and speeches is also much easier.
The challenge now: this noisy marketplace [...]
The following post is from my colleague Burt Dubin.
We’re talkin’ about the game of being an expert at what you do. These rules are unforgiving. Break them and a remorseless force simply sweeps you off the board, clicks you off the screen—and you’re not even history. You’re nuthin’, baby.
Abide by these rules and you [...]
The following post is written by my colleague James Malinchak
James and Susan at the NSA Convention
I want to help you start your motivational speaking business and train you to make more and more money in your motivational speaking career. One question I get all the time is, “James, how do I get paid public [...]
The following post is by Seth Godin
Posted by Seth Godin on May 19, 2008 Seth’s Blog
If oil is $130 a barrel and if security adds two or three hours to a trip and if people are doing more and more business with those far afield…
and if we need to bring together more [...]
The following post is written by Alan Weiss. I believe and agree with Alan that providing the unique value that you alone can convey in order to improve a client’s condition is noble work. You might as well get good at it. No matter whether you are speaking, selling your services or [...]
Read Full Post | Make a Comment ( None so far )Talk Up Your Business was a great success here are a few short video snippets that I took with my flip video camera.
Jack Barnard talks about Branding
Here I am talking about ways to make money as a speaker and working for a training company is one of the ways.
At the Speakers’ Bootcamp we include branding, [...]
Read Full Post | Make a Comment ( None so far )
For the past 16 years I have been working with professionals and authors to support them in growing their business and income through speaking. We have literally have trained hundreds of people and I have watched them go through our programs and climb to the top of the ladder. Some of them are [...]
Today’s post is from RainToday by Pamela J. Gordon
When it comes to selling your services, getting your foot in the door is only half the battle. Presenting your message so that it “lands” and “sticks” is the other half. After all, your goal as a professional service provider is to move your prospect or client [...]
TALK UP YOUR BUSINESS
Wednesday, June 25, 9:30-2:30pm, Marina del Rey Hotel, MDR, CA
(includes lunch, free parking -$39 or $49 at the door
with Susan Levin & Jack Barnard
Are you a professional, an author, coach, consultant, trainer or an expert who has dreamed of fine tuning your speaking skills to enhance your effectiveness on the job-or a [...]
Read Full Post | Make a Comment ( None so far )I posted the USA Today article on April 10 about Web Video Marketing Gold. Even though we have been offering one and three camera shoots for many years I see that people are finally getting it. So I been thinking about it alot and wondering how I could integrate more video into my services.
I have [...]
We just finished the 5 day Bootcamp and I am always blown away by the comments of the attendees. Eileen Joyce wrote a poem about her experience.
See a very short one camera video that was created at the Bootcamp. Doug McKee click here.
See more comments and next Bootcamp Dates. I will be adding some [...]
By Jill Konrath, Contributing Editor for Rain Today
I chose this post today because Social Networking Sites are very popular and Jill Konrath sheds light on how we can tap into the 17 million professionals in LinkedIn.
This is Part II of “LinkedIn 101″ provides a number of true stories for how professionals used LinkedIn to accomplish [...]
One of the biggest mistakes speakers make is offering too much information in their programs. Somehow speakers seem to think that they have to give more then less so that their audience will get it! Check out the video below that TJ Walker did on Data Dump Before You Speak.
Another thing happens too-the presenters forget [...]
