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Books

Specialty Booksellers #2 – S. California

Posted on October 17th, 2007.

I am so excited. Tomorrow I am picking up John Kremer at the airport and spending the afternoon with him and then sitting in on his workshop at the Learning Annex in LA. He’ll be teaching How to Become a Bestselling Author. John Kremer is the author of “1001 Ways to Market Your Books,” “Book [...]

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MediaSpeak Symposium photos and comments

Posted on October 15th, 2007.

The MediaSpeak Symposium was a great success. Here’s a few comments. Pitching to live producers was an experience needed to jumpstart the process to demystify the experience. – Cindy Kludt, Grief Counselor, Author Susan and Jack created an amazing learning situation with a variety of media experts. – Laurie Hacking, Coach, Author The MediaSpeak Symposium [...]

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Plan a Powerful Blog Book Tour

Posted on October 7th, 2007.

Plan a Powerful Blog Tour by Steve Weber excerpted from Publishers’ Marketing Association Many Internet marketing programs focus on luring readers to your Website. But you can reach even more people with a campaign that meets your potential readers where they already congregate. This means arranging a series of appearances known as a blog tour, [...]

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To Be a Better Public Speaker

Posted on October 4th, 2007.

It is a week before the 3rd annual MediaSpeak Symposium and I am excited and busy getting ready for the event. October and November are busy months for me. I am tired thinking about all that I’ve taken on. I will be an exhibitor at the International Coaches Conference in Long Beach, CA, October 31-November [...]

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Sell More Books to Libraries

Posted on September 28th, 2007.

My colleague Fern Reiss sent me this article today and I could hardly wait to share it with you. She is so full of great info for authors. Sell More Books to Libraries by Fern Reiss, CEO, PublishingGame.com/Expertizing.com You can sell lots of books to libraries—if you know how to approach the library market. Here [...]

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Specialty Booksellers

Posted on September 25th, 2007.

I am researching resources for the Authors’ SpeakEasy Workshop in November on how and where self-published authors can distribute their books. Our friend John Kremer www.bookmarket.com contributes several booksellers/retailers resources for you and shares how to approach the Airport Shops. Airport Shops: Hudson Booksellers Hudson Booksellers, Sara Hinckley, Vice President of Book Purchasing, 1521 Johnson [...]

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Magazine Resources

Posted on July 29th, 2007.

Recommended Resource: Bill Stoller’s Publicity newsletter delivers loads of meaty public relations insights, leads of media needs with publicity contact information. PARTYLINE – A Roundup of Media Placement Opportunities is a segment of the Newsletter. Each month, Bill teams up with Partyline to bring you exclusive inside info about reporters looking for stories, new publications [...]

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PR and Media Resources

Posted on July 20th, 2007.

I am all about PR and Media these days for professionals, authors and speakers. As you may know we are offering the third annual MediaSpeak Symposium in October and I expect that we will have sell out crowd. Today I am sharing a recommended resource with you for PR as well as photos from the [...]

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Authors’ SpeakEasy

Posted on July 20th, 2007.

Last week when Jack and I were driving home from the National Speakers Association Convention we dreamed up a new workshop- Authors’ SpeakEasy. We know that writing a book can be a lonely process and when it is finally done it needs to be marketed and spoken about. We discovered that many writers aren’t speakers [...]

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Be a Sought After Speaker*

Posted on July 10th, 2007.

I am writing to you from the National Speakers’ Association Convention in San Diego. It’s fun meeting the attendees and sharing information on our services with them. Before I get to the article today. Here are some photos I took with my new camera. That’s me in my booth James Malinchak, the King of College [...]

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Marketing Tip: Turn Your Keynote into a Book

Posted on June 29th, 2007.

Turn Your Keynote into a Book by Dawn Josephson Many professional speakers want to turn their keynote speech into a book. This is a great way for you to leverage your content, but realize that you’ll often have to do more than simply type out your keynote and submit it for publication. Because speaking and [...]

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Do you need a one camera shoot?

Posted on June 25th, 2007.

I think you may be aware of the fact that text is static. Right? So as professionals it is rather important and necessary to be seen or heard. Tell me the truth. Would you be more likely to hire an attorney or an accountant if you could see them talking about the benefits of working [...]

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My first post ever

Posted on December 28th, 2006.

Welcome to Market Yourself as a Speaker blog. Dedicated to sharing information with business folk and authors who are interested in using speaking as a way to grow their business. I am Susan Levin a marketing consultant for speakers and authors. I was one of the first 1500 people to have a website in 1994. [...]

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