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| | Susan Levin, Speaker Services www.speakerservices.com |
This is truly a wonderful publishing guide that explains and shows you the ins and outs of the publishing industry. I found it at http://promoteyourproduct.wordpress.com Most writers claim that ‘writing’ is the painless part of being a writer– the real challenge begins when you attempt to publish your masterpiece. The book industry can be a [...]
Read Full Post | Make a Comment ( 2 so far )Four Tips on Tip Sheets by Fern Reiss, CEO, PublishingGame.com Getting newspaper and magazine coverage for your book can be challenging. The book review section has disappeared from many publications; the lifestyle section is very competitive. But a simple tip sheet from your book can get you into almost any publication in America. Here are [...]
Read Full Post | Make a Comment ( 1 so far )Complied by John Kremer www.bookmarket.com The following are some of the most comprehensive directories of ezines and other email newsletters. These directories are designed to help ezine editors and publishers to promote their ezines (if you publish an ezine, you should list yourself in any ezine directory that allows open submissions). They also help advertisers [...]
Read Full Post | Make a Comment ( None so far )Promoting Your Books: The Top 10 Things You Can Do to Promote Your Books post from John Kremer www.bookmarket.com 1. 90% of marketing efforts are wasted. This is not a bad thing. Learn how to use this insight to set better priorities. 2. Book marketing is all about creating relationships. The only reason to hire [...]
Read Full Post | Make a Comment ( None so far )This Essay was in the LA Times on June 15, 2008 written by Seth Greenland. Today’s authors must sell their work — and themselves. The publisher’s promotional budget wouldn’t cover bus fare to the book party for “Shining City.” What to do? Try a hot tub, high-priced escorts and a pimp. Not long ago, [...]
Read Full Post | Make a Comment ( None so far )The following post is from Book Bites -Lynne Klippel SEO, which stand for Search Engine Optimization used to scare me to death. It seemed too hard, too expensive, and only for techno geeks who were good at statistics. Consequentially, I ignored it and made some blunders- like naming a website Femme Osage Publishing.com. Who would [...]
Read Full Post | Make a Comment ( None so far )Here’s some more ways to use video clips for authors. 1) Have you been You Tube’d? If you haven’t this is the #1 place to load your book video. 2) Put your video on your own website, don’t let a single visitor land on your site without getting the touch and feel of your book. [...]
Read Full Post | Make a Comment ( 1 so far )I posted the USA Today article on April 10 about Web Video Marketing Gold. Even though we have been offering one and three camera shoots for many years I see that people are finally getting it. So I been thinking about it alot and wondering how I could integrate more video into my services. I [...]
Read Full Post | Make a Comment ( None so far )This post about LinkedIn comes from Mahesh Grossman, President The Authors Team, and Author of Write a Book Without Lifting a Finger. He writes: LinkedIn, the social network for professionals, just changed my life. To be honest, until a few weeks ago, I never took it seriously. From time to time a friend or an [...]
Read Full Post | Make a Comment ( None so far )Today’s post is from Marcia Yudkin Terminology greatly affects how people perceive value. Call something a “brochure” and no one will want to pay for it. Call it a “booklet” and it sounds small and insignificant, perhaps worth up to four or five dollars. Call your digital document an “ebook” and people instinctively compare it [...]
Read Full Post | Make a Comment ( 1 so far )On October 7, ’07 I posted an article on how to plan a book blog tour and then again on February 2, ’08 I posted another one about virtual book tours. I have been fascinated with the concept and thought it was a brilliant way to take advantage of the technology that is out there. [...]
Read Full Post | Make a Comment ( 1 so far )If you are an author and want to know how to market your book I encourage you to subscribe to John Kremer’s Book Marketing Tip of the Week and visit his website it is a rich source of information. John is offering a once a month complimentary Q & A Teleseminar.He wrote in his e-zine.. [...]
Read Full Post | Make a Comment ( 1 so far )Yesterday, I spoke to a group of authors who are going through a year long program called Quantum Leap. The Harrison brothers owners of RTIR and producers of the Publicity Summit invited Jack Barnard and me to talk to the authors on how to grow their businesses and services through speaking. I spoke to them [...]
Read Full Post | Make a Comment ( None so far )Copyright © 2007 by Cheryl Kaye Tardif. Reprinted with permission of the author Over the years, authors who wanted to promote their books directly to the public had one main option; you had to physically travel across the country conducting book signings and readings in various bookstores and praying that people would show up. This [...]
Read Full Post | Make a Comment ( 2 so far )I have been exploring the various ways that business folk use video as a marketing tool. Today I am going to share several creative ways that I discovered and also you can see my first attempt at creating a video montage using my mac laptop and photos to share info about my services. I know [...]
Read Full Post | Make a Comment ( None so far )This is a question I get asked all the time. Let’s see what Scott Jeffrey, www.BestSellingAuthor.com has to say. The decision to self-publish versus publishing with a major publisher is sometimes irrelevant. Can you get a publishing contract from a major publisher? Naturally, this isn’t such a straightforward question since you really don’t know until [...]
Read Full Post | Make a Comment ( 2 so far )Your Book Blog: 10 Practical Tips by Debbie Weil 1. Just do it. As soon as a plan to publish your book is in place, start your book blog with www.TypePad.com or www.WordPress.com (free). Worry about the details later. Just get it going! 2. Grab the URL that matches the title of your book. If [...]
Read Full Post | Make a Comment ( None so far )I’ve been learning how to create video from my mac laptop and here is a very short video message that I created. I want to reach out to my e-audience in a more personal way rather then always via text. Have a look please and let me know what you think. Does it inspire trust-do [...]
Read Full Post | Make a Comment ( None so far )by Jean-Noel Bassior 1. Forget the horror stories you’ve heard about the publishing world Your friend Jason told you that his cousin’s mother, Edith, sent her manuscript to a publishing house or literary agent two years ago – and she’s still waiting for a response. What Jason left out is that Edith wrapped her 400-page [...]
Read Full Post | Make a Comment ( 2 so far )Author readings and signing sessions, once the staple of publishing publicity, are being usurped by virtual encounters and promotional videos. By Teresa Méndez | Staff writer of The Christian Science Monitor from the November 30, 2007 edition The author tour, with its accompanying readings and signings, has come to be the quintessential tool for promoting [...]
Read Full Post | Make a Comment ( None so far )by Fern Reiss, CEO, PublishingGame.com/Expertizing.com Here, some seldom-considered tips on getting more publicity for your book and business, straight from the top journalists and literary agents who participated in our Expertizing Publicity Forum. Be prepared for The New York Times When a participant in the Expertizing Publicity Forum pitched the New York Times business columnist, [...]
Read Full Post | Make a Comment ( None so far )I had to share the following e-note with you that I received from Steve Martinez, President of Selling Magic. This is the kind of note that keeps me going. Thanks, Steve. Susan, I was thinking about you the other day. No, it wasn’t a romantic dream. I was thinking about how you helped me with [...]
Read Full Post | Make a Comment ( None so far )At the Speakers’ Summit this past May I took a survey asking the attendees if they would be open to a membership site and I received an astounding YES. The question was- how could we stay connected with each other and keep on learning virtually? None of us wanted the Summit to end-as it was [...]
Read Full Post | Make a Comment ( None so far )Yesterday I spent part of the day with John Kremer and learned more about this amazing man. He is all about book marketing and teaching you how to sell more books — a lot of books. He teaches a workshop called Book Marketing Blast-Off Seminar which is being offered in Los Angeles, December 7-9. John [...]
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