One Sheets Made Easy
Posted by Susan Levin, owner and founder of Speaker Services since 1992
As a speaker marketing coach and owner of the online directory Speaker Services I am always keen on seeing how I can improve and assist my clients to grow their business and income through speaking. There are several ways we can work with you. One on one marketing consultations customized to your needs, get listed in the directory and connect with audiences who want to hear your message, workshops, teleclasses, video workshops and more.
Event producers are more likely to hire you if you have a double-sided, 4-color one sheet which tells them in a nutshell what you speak about, and then some.
We know that it is sometimes tricky to write your own copy, so we have developed a coaching package called One Sheets Made Easy.
Jean-Noel Bassior, our team member, is a journalist who specializes in speaker, author and celebrity interviews, and she will focus, coach and guide you by phone as you fill out a template that gives event planners a colorful snapshot of what you have to offer their audience. When you send the completed template back to Jean-Noel, she will turn it into the copy for your one sheet.
Our 2012 one sheet special is $400 (2 payments may be arranged). This includes the focusing session, rewrite of your copy. and blocking it into sections for the graphic artists. (Fee does not include graphics).
Last week I opened my e mail to a delightful and surprise message from MJ. All I can say is, I did not pay him to write the following message and he is right on! Here is what he wrote. Yes, I knew I needed a One Sheet. So, I looked at a few dozen of One Sheets then modeled mine after the one I like the most. No luck.
Your post on LinkedIn suggests to us that we email you for samples of your work. I am interested, many of us should be. New speakers may not be thinking of our one sheet as being very important but it seems that it is an intricate but overlooked part of our ‘first impression.
There is no better time than now for many of us (newbies) to invest in a professional to develop our one sheets. I believe the real selling benefit is that our tiny investment could pay for itself in just one event.
E-mail susan@speakerservices.com if interested in the offer. Or call 310-822-4922 PT.
See a few sample pdf’s one sheers below.
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One Response to “One Sheets Made Easy”
motivational coach
January 19th, 2012
There is no better time than now for many of us (newbies) to invest in a professional to develop our one sheets. I believe the real selling benefit is that our tiny investment could pay for itself in just one event.