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Archive for February, 2010

Video Marketing- 42 Ways to Use Video

Posted on February 27th, 2010.

Note:  Web Video & Marketing Workshop,  You On Camera facilitated by Barbara Niven and Susan Levin Saturday 4/10/10 http://bit.ly/9vGvKX
Stop wasting time trading links with other websites, posting the same how-to article to a gazillion article directory sites, and doing sneaky little things at your own website to try to trick the search engines.
Spend your [...]

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Times they are a Changin – Speakers Summit 2010 Canceled

Posted on February 25th, 2010.

It is with a sadness in my heart that I write this post and yet what can you do when you are faced with such a situation? Be honest I say, and save your butt and move on.
Speakers’ Summit 10 is canceled.
My Lament:

I have been working on the annual Speakers Summit since mid December [...]

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Speaker Marketing Tip #2 Increase Your Visibility & Credibility through PR

Posted on February 18th, 2010.

PR is vitally important to your marketing strategy is often overlooked by speakers, coaches, authors and experts.
Listen to a short video of how you can benefit from it.

Get the drift? Check out how you can obtain up to date media lists in your target market and contact reporters directly. Plus learn how to [...]

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Do Speakers Really Need Writing Skills?

Posted on February 15th, 2010.

Post by Sigrid Macdonald
If you’re a professional speaker, you may wonder what the point is of polishing your writing skills.  Maybe you use index cards when you’re speaking, or have an outline of bullet points in front of you.  Perhaps you deliver your entire brilliant speech right off the top of your head. Why waste [...]

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Copywriting Tips: 13 Steps to Creating the Perfect Sales Letter Template

Posted on February 15th, 2010.

Today’s post comes to us from Donna Gunter
Once you have created an information product, you may think you’ve completed all of the hard work. Unfortunately the most challenging piece of product creation is yet to come — the creation of the sales letter landing page where you talk about and sell your product.
Creating [...]

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Speaker Marketing Tip #1

Posted on February 12th, 2010.

Do you know what the meeting planners want from speakers?

Listen to this short video and find out.

Susan Levin has over 18 years experience in the world of speaker marketing.  She is a marketing coach for speakers and authors and the founder of Speaker Services since ‘92. Her company offers marketing and training services for [...]

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Speakers Summit Invite

Posted on February 10th, 2010.

Invite from Susan Levin to the annual Speakers Summit March 12-14.

Read the program and register
http://www.speakerservices.com/speakerssummit10

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Seven Ways to Name the Decision Maker

Posted on February 4th, 2010.

Wendy Weiss, The Queen of Cold Calling
The first rule in “Naming Your Prospect” is to ask for a title not an activity. Do not ask for “the person who makes the decision to purchase….” Making the “decision to purchase…” is an activity and may get you a name, however, it will most likely be the [...]

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3 Types of Prospects You Want In Your Pipeline Now

Posted on February 3rd, 2010.

By Vickie K. Sullivan, Contributing Editor Rain Today
Lead generation has taken top priority in these challenging times. After we cast the net out wide looking for prospects, the next step is to look through our catch and throw back the fish we don’t want. Here are three kinds of “keepers” that we want to add [...]

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14 Ways to Get Paid Speaking Engagements

Posted on February 2nd, 2010.

by Kristie Tamsevicius
Sometimes finding good leads for speaking gigs can feel a bit like hunting for a tropical spa with umbrella drinks in the dessert. It’s easy to get discouraged. But yet when you see superstars that are booked solid, you know that it can be done. So how do you find leads for paid [...]

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