Archive for September, 2009
Posted on September 26th, 2009.
The following post comes to us from Penny Sansevieri.
I have been encouraging my clients to have a media room on their websites. For speakers/authors it really can make the difference of getting speaking gigs as well as interviews by reporters.
Take it away Penny….
Did you know that second only to your blog, the media room should [...]
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Posted on September 22nd, 2009.
Patricia Fripp, Reliable Plant Magazine
The executive gets up to speak. Everyone there needs to hear what he has to say about the company, but within 10 minutes, they are either hopelessly confused or falling asleep. What is he doing wrong?
Whenever you open your mouth, whether your audience is one person or a thousand, you want [...]
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Posted on September 17th, 2009.
Today my colleague Denise Wakeman, Blog Squad, offers tips on why it is essential to add video to your marketing strategy.
Yesterday I spent several hours creating video on my Flip Mino HD for a variety of purposes: a coaching lesson for some VIP clients, a testimonial for a colleague; an endorsement for a product; a [...]
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Posted on September 8th, 2009.
The following article includes pertinent information that may cause you to reconsider what you thought you understood. The most important thing is to study with an open mind and be willing to revise your understanding if necessary.
post by Anders Eriksson
You’ve got your engine running and you’re ready to get out there and find some [...]
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Posted on September 6th, 2009.
post from Penny Sansevieri amarketingexpert.com
Susan’s Note: This post is skewed towards responding to media leads rather then reaching out to reporters on your own with a personal pitch letter. Penny makes great points and you need to know how to respond both ways.
Speaker Services is offering a Workshop on 9/12 on how to Connect with [...]
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Posted on September 5th, 2009.
By Chris Crum
Chris is a content coordinator and staff writer for SmallBusinessNewz and the iEntry Network.
Over the past year or two, online video has become a much more widely discussed topic for businesses and marketers, not to mention entertainment. There have been many strides made on a variety of different levels. Do you have an [...]
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