Quick! Answer this question: What do you think of when you hear the term “relationship marketing”? If the only things that came to mind were your local business networking group, local chamber of commerce, or service club, you might not be aware of new strategies in 21st century relationship marketing.
There is nothing wrong with any […]
The following post is by By Vickie Sullivan, Contributing Editor for Rain Today
Between the explosion of the Internet, media outlets, teleclasses, and webinars, professional service firms have many opportunities to showcase their expertise. Getting in front of our ideal clients with blogs, articles, and speeches is also much easier.
The challenge now: this noisy marketplace […]
The following post is from my colleague Burt Dubin.
We’re talkin’ about the game of being an expert at what you do. These rules are unforgiving. Break them and a remorseless force simply sweeps you off the board, clicks you off the screen—and you’re not even history. You’re nuthin’, baby.
Abide by these rules and you […]
Imagine that you have spent the better part of two weeks working on an important speech you plan to give to your firm. You think you have done everything right. Read on as Laurie Brown offers simple tips to keep the audience from falling asleep (post from Rain Today )
You have created a PowerPoint […]
Read Full Post | Make a Comment ( None so far )I am visiting friends today in Santa Rosa, CA and consulting with them on how to drive more traffic to their website. Although they have had a website for many years they have not kept an active on line presence via e-mail. The marketing climate has shifted over the years and we need […]
Read Full Post | Make a Comment ( None so far )By C.J. Hayden
” A weekday edition of The New York Times contains more information than the average person was likely to come across in a lifetime in 17th century England.”
– R.S. Wurman, “Information Anxiety”
How many times today has someone already tried to sell you something? The ads come in by email, snail mail, fax, radio, […]
Four Tips on Tip Sheets
by Fern Reiss, CEO, PublishingGame.com
Getting newspaper and magazine coverage for your book can be challenging. The book review section has disappeared from many publications; the lifestyle section is very competitive. But a simple tip sheet from your book can get you into almost any publication in America. Here are four […]
The Soul of Selling is Service by Chellie Campbell
Susan note: Chellie is one of our speakers at www.speakerservices.com directory see her speaker listing and video demo as well as one of my long time networking colleagues. I have observed her grow her business over the past 16 years with great success. […]
Complied by John Kremer www.bookmarket.com
The following are some of the most comprehensive directories of ezines and other email newsletters. These directories are designed to help ezine editors and publishers to promote their ezines (if you publish an ezine, you should list yourself in any ezine directory that allows open submissions). They also […]
Promoting Your Books:
The Top 10 Things You Can Do to Promote Your Books
post from John Kremer www.bookmarket.com
1. 90% of marketing efforts are wasted. This is not a bad thing. Learn how to use this insight to set better priorities.
2. Book marketing is all about creating relationships. The only reason to hire a […]
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