8 TIPS FOR WEBINAR SUCCESS

Posted on January 29th, 2008.

This post comes to you from the folks at WebMeetLive.Com

Listen to the replay of my interview with Tim Romero of Web Meet Live

Copy this link to listen to the replay http://www.thebigwebinar.com/recordings/levin_interview_02_08

Hosting a webinar can bring your business or organization to the next level. Webinars are not hard to present but, you must plan carefully.

1. Let your event determine the technology, not the other way around: Is it important for your attendees to communicate with the presenter during the presentation? Is a valuable element of your presentation to show live software? Do you want the option to record and archive the event for playback?

2. Offer something valuable: Don’t be disappointed if your attendance numbers are less than that at 40-50% of your registration numbers. That’s the industry standard for attendance at Webinar events.

You can work toward increasing your numbers by offering a prize or valuable item at the end of the program. A special gift that only those that registered, signed on, and attended the entire event are eligible to receive. Also, a recognizable speaker may help to draw attendance.

3. Make it interesting: To keep your attendees focused on your event, and not off checking their e-mail, make sure it’s designed to be appealing, fast moving, and interesting. This doesn’t mean that you need to become an expert at using all of the robust Webinar event tools; it means that the presentation material itself should be exciting.

Webinar event tools help you get your point across. They should not be a replacement for good content. Hire a professional moderator to help “DJ” your event and transition topics.

4. Reminders are the key to increased attendance: “It’s so easy to attend a Webinar event”. We’ve heard it over and over again, but it’s also just as easy NOT to attend. A Webinar event is designed to ‘fit’ into your busy schedule, and it can easily get forgotten. E-mail and phone call reminders are key to increasing attendance.

5. Start and end the event on time: Unlike a live face-to-face audience, where you physically scan the room for familiar faces, search for a seat and greet your neighbor, Webinar audience members are generally sitting quietly in their offices reading e-mail, and checking the clock for the event to begin. A slight delay in a face-to-face event generally goes unnoticed, but at a Webinar event, a few minutes can seem like a lifetime.

6. Create a welcome slide that lets them know they are at the right location and what to expect. When starting your event go through ground rules. If your quests will be required to use the text area to ask questions, or to make a comment, be sure to tell them how to use the text area.

If your guests with microphones will be allowed to speak, be sure to let them how to engage their microphone.

7. Troubleshoot before the event begins: It’s important to know what to do in case of an emergency. Review all possible catastrophes such as what to do if the presenter loses his/her connection, or what happens if you can’t hear the presenter’s voice. It’s important to be prepared, and to stay calm.

8. Proofread and test everything twice: It can be devastating to a Webinar event if the ‘log-on link’ doesn’t work, or if the date and time of the event on the confirmation is incorrect. One of the most common — and avoidable — mistakes in producing a Webinar event is providing incorrect information. Remember, you don’t get a second chance to make a first impression.

A personal conference center is an ideal way to hone your webinar skills and produce training content, live and on demand pay-per-view events, pre-recorded 24/7 “infomercials” for your business, product or service. It’s also great for customer service, business meetings, sales presentations and just keeping in touch with friends and family.

Get your own web conferencing center today.
www.speakerservices.wenmeetlive.com

Make a Comment

Make A Comment: ( None so far )

blockquote and a tags work here.

Subscribe to the Speaker Services
E-Zine today:

RSS

Subscribe Via RSS

  • Subscribe with Bloglines
  • Add your feed to Newsburst from CNET News.com
  • Subscribe in Google Reader
  • Add to My Yahoo!
  • Subscribe in NewsGator Online
  • The latest comments to all posts in RSS

Liked it here?
Why not try sites on the blogroll...