Archive for September, 2007
Posted on September 28th, 2007.
My colleague Fern Reiss sent me this article today and I could hardly wait to share it with you. She is so full of great info for authors.
Sell More Books to Libraries
by Fern Reiss, CEO, PublishingGame.com/Expertizing.com
You can sell lots of books to libraries—if you know how to approach the library market. Here are my top [...]
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Posted on September 25th, 2007.
I am researching resources for the Authors’ SpeakEasy Workshop in November on how and where self-published authors can distribute their books.
Our friend John Kremer www.bookmarket.com contributes several booksellers/retailers resources for you and shares how to approach the Airport Shops.
Airport Shops: Hudson Booksellers
Hudson Booksellers, Sara Hinckley, Vice President of Book Purchasing, 1521 Johnson Ferry Road #250, [...]
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Posted on September 24th, 2007.
HOW TO FIND YOUR STORY ANGLES
compliments of Ann Convery annconvery.com
1. Where are your best stories hiding?
1) In the problems you solve.2) In the stories of your clients and customers.
3) In what you can comment on as an expert. (Especially trends)
Tell us how you solved a problem that baffled others. Is this a trend? How did [...]
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Posted on September 21st, 2007.
Those of you who know me know that I am passionate about my service and completely committed to assisting business folks and authors in growing their business and income through speaking.
However, if you do not know about our services and training take a look at the following video and see what others are saying about [...]
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Posted on September 20th, 2007.
I couldn’t resist showing you the new retractable banner that Dotti Albertine created for me. Her specialty is book cover design however, I twisted her arm to design the banner. Check out her website
What do you think? Do you think potential clients at the International Coaches Federation Conference will stop in at our booth and [...]
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Posted on September 19th, 2007.
We are generating interest quite a bit of interest in a new workshop: Authors’ SpeakEasy Workshop.
Here’s the short version and you can see the entire program at
AUTHORS’ SPEAKEASY, A Speaker Services production, Friday-Sunday- November 9-11 in Los Angeles
Authors need to promote themselves and their books. To get their books out to the public [...]
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Posted on September 19th, 2007.
This past weekend we produced the BizSpeak and Video Demo Workshop. It is designed for Business Owners, Entrepreneurs, Authors, Coaches, Professionals who want to personalize their website with streaming video.
We know that video inspires trust rather then static text or pictures as well as captivates visitors’ attention and motivates them to take action. Additionally it [...]
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Posted on September 14th, 2007.
Here’s more from our friend Ann Convery www.annconvery.com
WHAT THE MEDIA WANTS FROM YOU:
1. Editors and producers need great stories – all the time. Your value to the media is not your product or your service or your book, it’s the great story you can offer them. You are a story to the media. Make [...]
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Posted on September 9th, 2007.
As promised here are the rest of the tips from media trainer Ann Convery.
1. No one will ask you the right questions – your job is to help the media do their job, and then wrap your message around their questions. Learn the art of the segue.
2. Speak in plain English, not jargon and do [...]
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Posted on September 5th, 2007.
I am going to be talking alot about media as we are preparing for October 11,12 & 13 MediaSpeak Symposium
The tips tooday are courtesy of Media Coach Ann Convery
1. The key to connecting with your audience – speak in stories. Find the emotional aspects of your topic.
2. Use numbers, trends and statistics to be instantly more interesting.
3. [...]
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Posted on September 3rd, 2007.
Recommended Resource Joan Stewart, The Publicity Hound shares 6 Ways to Attract More Clients. See http://tinyurl.com/yv7s9e
Lots of people are complaining that business is flat during these slow days of summer. If you’re among them, consider these six ideas for attracting more clients:
–Create a short presentation on how people can solve the most pressing problem that [...]
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Posted on July 27th, 2007.
[ September 15, 2007 9:00 am to September 16, 2007 12:00 pm. ]
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