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| | Susan Levin, Speaker Services www.speakerservices.com |
Listen to a 9 minute audio/mp3 with me Susan Levin talking about the purpose of speaking. Why-Why do you speak? Who- Who is your audience? What- what is your message? Where- Where you might speak How-How will you give your presentation? Included below is a presentation worksheet/checklist for you. PRESENTATION WORKSHEET • What are you [...]
Read Full Post | Make a Comment ( None so far )by Gayl Murphy Does this describe you? An expert, speaker or entrepreneur who charges a fee for providing a product, service, content or consultation in a particular industry or field. Someone with a great deal of knowledge about, or skill, training, or experience in, a particular field or activity. If it is … then you [...]
Read Full Post | Make a Comment ( None so far )by Jean-Noel Bassior 1. Forget the horror stories you’ve heard about the publishing world Your friend Jason told you that his cousin’s mother, Edith, sent her manuscript to a publishing house or literary agent two years ago – and she’s still waiting for a response. What Jason left out is that Edith wrapped her 400-page [...]
Read Full Post | Make a Comment ( 2 so far )Here Are 5 Tips To Help from Cash Rich 91719 Blog Susan’s note: I have been blogging for the past year and have been enjoying it. I find that I can offer great information to my readers and they can check it out anytime. Whereas an e-zine which I have had since ’95 you can [...]
Read Full Post | Make a Comment ( 1 so far )Do you realize that most website users spend less than a minute browsing each website they visit? Therefore it is vitally important to find a way to capture their interest immediately. One of the best ways I know to reach out to potential clients in an innovative, interesting and personal way is by having video [...]
Read Full Post | Make a Comment ( None so far )You may be aware that I launched the Speakers’ Community a membership site in early November. I offered 60 days for free until the end of Dec ’07 to give folks an opportunity to experience the value of the Community and if satisfied then $49 a month would be debited automatically from their account. I [...]
Read Full Post | Make a Comment ( None so far )Author readings and signing sessions, once the staple of publishing publicity, are being usurped by virtual encounters and promotional videos. By Teresa Méndez | Staff writer of The Christian Science Monitor from the November 30, 2007 edition The author tour, with its accompanying readings and signings, has come to be the quintessential tool for promoting [...]
Read Full Post | Make a Comment ( None so far )A few days ago Jack Barnard and I met John Kremer www.bookmarket.com at his Book Marketing Blastoff Seminar in Los Angeles. He had asked us to talk with his authors about how to speak their books and also to introduce Speaker Services to his attendees. John Kremer In the short time we had Jack shared [...]
Read Full Post | Make a Comment ( None so far )Chris Witt The fundamentals of a great speech stay the same. (Develop one strong idea. Focus on the audience. Be authentic, clear, and committed.) But styles change with time. These are the latest trends in speeches and presentations. 1. Keep it Short People want information, but they’re already overwhelmed by too much information. If you [...]
Read Full Post | Make a Comment ( None so far )Public Speaking Tips: 10 Easy Ways To Prepare A Powerful Introduction By Thomas Murrell An introduction is the very first message an audience will hear when you have to speak in public. It can set the scene and make or break a presentation. It is frustrating so very few presenters use this powerful tool. Always [...]
Read Full Post | Make a Comment ( 1 so far )TOP TEN WAYS TO MAKE MONEY PUBLIC SPEAKING by Tom Antion http://www.antion.com Listen to the audio/mp3 here SELL YOUR KNOWLEDGE This is my overriding principle that came from years of hard knocks trying to get people to hire me to speak. I get more speaking engagements than I ever had before when I quit trying [...]
Read Full Post | Make a Comment ( 9 so far )Today my colleague and friend Patsy Bellah talks about why teleseminars are probably the single most prolific source for new products. One teleseminar can produce at least 20 streams of income or marketing strategies (and counting). 1. Charge for the teleseminar 2. Edit the audio and that becomes a product. 3, 4, 5. Extract portions [...]
Read Full Post | Make a Comment ( 1 so far )I’ve got meeting planners on my mind. I am organizing a campaign to reach more event coordinators and or meeting planners who book speakers and authors. My mandate for my business since ’92 is to bring speakers/authors and audiences together. Speaker Services is a one-stop shopper for planners to find speakers of their choice and [...]
Read Full Post | Make a Comment ( None so far )Should You Run Your Own Seminar? This is a question I get asked all the time. I respond by asking if my client has a following. If the answer is no – I suggest they begin by gathering an e mail list. All too often, professionals think if they put out ads and flyers in [...]
Read Full Post | Make a Comment ( None so far )by Fern Reiss, CEO, PublishingGame.com/Expertizing.com Here, some seldom-considered tips on getting more publicity for your book and business, straight from the top journalists and literary agents who participated in our Expertizing Publicity Forum. Be prepared for The New York Times When a participant in the Expertizing Publicity Forum pitched the New York Times business columnist, [...]
Read Full Post | Make a Comment ( None so far )We just finished 3 days of the Authors’ SpeakEasy Workshop. We had folks from all over the country. Here are a few photos of the attendees. I’ve posted a few of the videos that we created at the workshop on my website. Take a look at www.speakerservices.com/authorsspeakeasy Jack helped me chisel my message. I [...]
Read Full Post | Make a Comment ( None so far )This last week has been a whirlwind for us as we spent 4 days at the International Coaches Federation Conference as exhibitors. There were 1,600 coaches attending from 30 or more countries. We talked to lots of coaches who were interested in learning how to grow their business and income though speaking. Here I am [...]
Read Full Post | Make a Comment ( 2 so far )One of the strategies speakers use to widen their marketing reach is to speak to associations. Presenting to associations gives you a natural link to their member organizations. Thw following interview is with speaker Elizabeth Jeffries excerpted from http://www.nsaspeaker.org article bank discussing how to make those connections and develop clients from association audiences. Why should [...]
Read Full Post | Make a Comment ( None so far )I had to share the following e-note with you that I received from Steve Martinez, President of Selling Magic. This is the kind of note that keeps me going. Thanks, Steve. Susan, I was thinking about you the other day. No, it wasn’t a romantic dream. I was thinking about how you helped me with [...]
Read Full Post | Make a Comment ( None so far )Here are a few tips for you from my colleague TJ Walker http://www.tjwalker.com TJ says: To be a great speaker, you need to be a student of all types of speakers—the good, the bad, and the boring. Whenever I am listening to a presentation I like to sit as close as possible to the speaker [...]
Read Full Post | Make a Comment ( 1 so far )At the Speakers’ Summit this past May I took a survey asking the attendees if they would be open to a membership site and I received an astounding YES. The question was- how could we stay connected with each other and keep on learning virtually? None of us wanted the Summit to end-as it was [...]
Read Full Post | Make a Comment ( None so far )Yesterday I spent part of the day with John Kremer and learned more about this amazing man. He is all about book marketing and teaching you how to sell more books — a lot of books. He teaches a workshop called Book Marketing Blast-Off Seminar which is being offered in Los Angeles, December 7-9. John [...]
Read Full Post | Make a Comment ( None so far )I am so excited. Tomorrow I am picking up John Kremer at the airport and spending the afternoon with him and then sitting in on his workshop at the Learning Annex in LA. He’ll be teaching How to Become a Bestselling Author. John Kremer is the author of “1001 Ways to Market Your Books,” “Book [...]
Read Full Post | Make a Comment ( None so far )When working with college students for speaking engagements always make sure to talk to their campus advisor. The Lecture/Programming Board on college campuses is made up of students who are in charge of booking programs. Many students will receive your marketing brochure in the mail or hear you speak at a conference and they’ll want [...]
Read Full Post | Make a Comment ( None so far )The MediaSpeak Symposium was a great success. Here’s a few comments. Pitching to live producers was an experience needed to jumpstart the process to demystify the experience. – Cindy Kludt, Grief Counselor, Author Susan and Jack created an amazing learning situation with a variety of media experts. – Laurie Hacking, Coach, Author The MediaSpeak Symposium [...]
Read Full Post | Make a Comment ( None so far )Plan a Powerful Blog Tour by Steve Weber excerpted from Publishers’ Marketing Association Many Internet marketing programs focus on luring readers to your Website. But you can reach even more people with a campaign that meets your potential readers where they already congregate. This means arranging a series of appearances known as a blog tour, [...]
Read Full Post | Make a Comment ( None so far )It is a week before the 3rd annual MediaSpeak Symposium and I am excited and busy getting ready for the event. October and November are busy months for me. I am tired thinking about all that I’ve taken on. I will be an exhibitor at the International Coaches Conference in Long Beach, CA, October 31-November [...]
Read Full Post | Make a Comment ( 1 so far )My colleague Fern Reiss sent me this article today and I could hardly wait to share it with you. She is so full of great info for authors. Sell More Books to Libraries by Fern Reiss, CEO, PublishingGame.com/Expertizing.com You can sell lots of books to libraries—if you know how to approach the library market. Here [...]
Read Full Post | Make a Comment ( 1 so far )I am researching resources for the Authors’ SpeakEasy Workshop in November on how and where self-published authors can distribute their books. Our friend John Kremer www.bookmarket.com contributes several booksellers/retailers resources for you and shares how to approach the Airport Shops. Airport Shops: Hudson Booksellers Hudson Booksellers, Sara Hinckley, Vice President of Book Purchasing, 1521 Johnson [...]
Read Full Post | Make a Comment ( None so far )HOW TO FIND YOUR STORY ANGLES compliments of Ann Convery annconvery.com 1. Where are your best stories hiding? 1) In the problems you solve.2) In the stories of your clients and customers. 3) In what you can comment on as an expert. (Especially trends) Tell us how you solved a problem that baffled others. Is [...]
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